Case study 01 · Fitness coach · 7 months
1.37M views. One content system.
What happened when a fitness coach handed us their content for seven months.
Seven months.
Real results.
+60%
Follower growth
From 2,006 to 3,210 followers
14,700+
Accounts engaged
People who liked, commented, shared or saved a workout
2,000+
Daily reach
Average accounts reached every day
16,000+
Interactions
Likes, comments, saves and shares
What we did
differently.
- 01
Consistency. 183 pieces of content, around 6 a week, every week.
- 02
Reels first. 131 reels of workouts, form tips and client transformations, shared over 1,100 times.
- 03
Stories that build trust. Client wins, coaching behind the scenes and the standards behind every programme.
- 04
A clear next step. Every post gave viewers a reason to message, turning views into coaching enquiries.
120
Potential clients messaging first, asking about coaching, not just double-tapping a post.
~17New enquiries a month